So I pay a visit to my local GP and this is how it goes:
Me: "Doc, I'm not sleeping well"
Doc: "Why's that?"
Me: "Well, I seem to be having vivid dreams all night and consequently I never fall into deep sleep."
Doc: "What are your dreams about?"
Me: "Work! Mostly about our social media strategy, how we are using it, what benefit we will see from it and how to keep up with it all."
Doc: "I see. And what exactly is social media?"
Me: "Well, you know, things like blogs, communities, social networking sites. Facebook, myspace, Twitter, LinkedIn, stuff like that."
Doc: "LinkedIn? You are on LinkedIn?!"
Me: "Well, yes."
Doc: "We should connect! I'll send you an invite!"
And so it goes on....
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